Luxury Division

Lusso Division

Flexibility, speed and strong customer focus

Forma Italiana's Luxury division presents a high quality offer in terms of completeness and range of assortment and services. Its business model, consolidated in over forty years of operating, is based on the ability to forge strong partnership ties with suppliers. Starting out as a trading company, Forma Italiana's direction has evolved over time, developing solid relationships and a reputation for high credibility, enabling us to develop solid relationships with the most important national and international brands and numerous direct relationships with the manufacturers.
All this allows the company today to continuously offer a huge assortment of perfumes, skin care and make-up products. Forma Italiana customers can count on a broad range, highly competitive costs and a particularly good quality distribution model ensuring that deliveries, whether to large customers or the smaller companies, take place in an efficient and timely manner.

Flexibility, speed, completeness in the services and a constant attention to the customer are the characteristics that, combined with a professional staff and with advanced expertise in the different structures of the company, give Forma Italiana the edge in all its activities, particularly noticeable in the Luxury division.

Some brands in our portfolio 



Skin care

Exclusive Brand

Lolita Lempicka

iconic fragrances

Forma Italiana S.p.A. is the Italian distributor for the famous French fragrance brand Lolita Lempicka. This is a special moment for the brand since it is celebrating its 20th anniversary from the launch of the first fragrance, and which is still being rediscovered as modern and contemporary.

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Luxury World

Our Perfumery

Forma Italiana is now fronting retail sales with the recently acquired perfumery “Mabel” in downtown Milan, a treasure chest of luxury features that fully represents the concept of retail: competence, attention to customer needs, assortment and a highly qualified staff.